A Taste of Charity: Chianti Classico winery Antinori and MTV Toscana join together to help Tuscan cancer charity

25/11/2013 The most prestigious labels of the region will be auctioned at the new Marchesi Antinori cellar in the Chianti Classico region, emblematic location for top Tuscan wine tourism, during

From Chianti Classico, one of the historic red wines on the Tuscan wine scene to Brunello di Montalcino, symbol of excellence in Tuscan wines worldwide, to Nobile di Montepulciano, which has recently seen a notable and continual increase in quality, to Vernaccia di San Gimignano, symbol of Tuscan whites, to Montecucco, an emerging wine which already expresses its originality, to Carmignano, the small appellation producing wines with great character, to Bolgheri wines, among the most loved by wine lovers the world over. The noblest wines of the Grand Duchy will be auctioned off in favor of the Tuscan Cancer Agency, working in free care and homecare for cancer patients.

The exclusive signature wines offered by MTV Tuscany cellars (www.mtvtoscana.eu), will be in the spotlight on Saturday, December 7 in the Chianti Classico Antinori cellar in Bargino which opened just over a year ago in an innovative and unique architectural structure for Italy. Today it is considered an emblem of national wine tourism, equipped for the vast public of wine lovers to come into direct contact with the productive philosophy of the Antinori family. This opportunity, organized by Movimento Turismo del Vino Toscana in collaboration with the Antinori name, is of exceptionally good taste shows solidarity and the Christmas spirit. An exceptional lot of wines which will give future buyers the opportunity to put “a taste of charity” on the table at Christmas, fine wines in the name of solidarity and giving.

“Wine becomes ethical, solidary and more ‘good’,” states President of Movimento Turismo del Vino Toscana, Violante Gardini. “The auction, organized thanks to the precious contribution of the Antinori family in addition to the Movimento Turismo del Vino Toscana cellars, will be an occasion to organize something concrete, close to people’s hearts, especially as we get closer to Christmas. Wine, the star of Christmas dinners and a “taste of goodness” which goes perfectly well with the festive spirit, and it’s not by chance that it coincides with Advent, the magic moment in which all families start preparing, from trees to decorations, for this holiday period.”

Auctioneer extraordinaire will be Curzio Mazzi, director of the Istituto Vendite Giudiziarie (State Auctions), who has always been involved in fundraising. The auction of lots will be completely monitored by Fisar delegates who will prepare the descriptions of the wines on the auction block.

Movimento Turismo del Vino Toscana
Information for general public: www.mtvtoscana.eu
Tel. 349 7160023